Swiss Cottage Flowers Privacy Policy

Introduction

This Privacy Policy explains how Swiss Cottage Flowers collects, uses, stores, and protects your personal data when you place orders with us or interact with our services. Our policy complies with the General Data Protection Regulation (GDPR) and applies to all customers placing orders for delivery or collection in Swiss Cottage and the surrounding districts.

What Data We Collect

When you use our services, we collect only the data necessary for processing your order and providing you with excellent service. The information we may collect includes:

• Identity Data: Your name and, if applicable, the name of the recipient of the flowers.
• Contact Data: Delivery address, billing address, and, if necessary, contact phone number for order-related communications.
• Transactional Data: Details of products you have ordered, order history, payment status, and order value. We do not store your full payment card details; these are processed through secure third-party providers.
• Correspondence: Any communications with us regarding your order (including complaints, queries, or feedback).

Lawful Basis for Data Processing

The GDPR requires that all personal data processing activities have a clear lawful basis. Swiss Cottage Flowers relies on the following bases:

• Contractual necessity: We process your data to fulfil our contract with you—that is, to deliver the flowers you have ordered and contact you regarding your order.
• Legal obligations: In some cases, we may be required by law (such as record-keeping or tax obligations) to retain and process your information.
• Legitimate interests: We may retain some data for legitimate business interests, such as maintaining our service standards or improving our offerings, provided these interests are not overridden by your rights or interests.
• Consent: If we ever wish to use your data for purposes beyond those described (such as marketing communications), we will seek your explicit consent beforehand. You have the right to withdraw consent at any time.

How We Use Your Information

We use your data solely to manage your order and enhance your customer experience. Specifically, your data may be used for:

• Processing your order and delivering your flowers to the specified address.
• Contacting you to confirm order details or arrange delivery times.
• Managing and responding to any queries, feedback, or complaints.
• Fulfilling our legal and accounting obligations.

Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. The standard retention periods are as follows:

• Order details and correspondence: Retained for up to 7 years to comply with legal and accounting requirements.
• Marketing preferences: Retained until you withdraw your consent, if applicable.

After the retention period, we will securely delete or anonymise your personal data.

Sharing and Data Processors

We take your privacy seriously and do not sell or rent your personal data. However, to provide our services, your data may be shared with trusted third parties, such as:

• Payment processors: Secure third-party providers who handle your payment. Swiss Cottage Flowers does not store your payment card details.
• Delivery partners: Couriers or staff members responsible for delivering your order.
• Professional advisers: Accountants or legal advisers where required by law.

All third-party service providers are required to respect the security of your personal data, act only on our instructions, and comply with GDPR requirements. We do not allow our third-party processors to use your data for their own purposes.

Data Security

We employ industry-standard security measures to protect your personal data from unauthorised access, loss, or disclosure. Only authorised staff and trusted partners, under strict confidentiality agreements, have access to your data when necessary to fulfil your order or comply with legal obligations.

Your Rights Under GDPR

As a data subject, you have certain rights under the GDPR, which include:

• Right of access: You may request a copy of the personal data we hold about you.
• Right of rectification: You may ask us to correct any inaccurate or incomplete data.
• Right of erasure: You have the right to request deletion of your data, subject to certain legal requirements.
• Right to restrict processing: You may request the restriction of processing where applicable.
• Right to data portability: You can request the transfer of your data to another service provider.
• Right to object: You can object to the processing of your data in certain circumstances.
• Right to withdraw consent: Where our processing is based on consent, you have the right to withdraw this at any time.

If you wish to exercise any of these rights, please contact us using the details on our website or at our place of business. We may need to verify your identity to process your request.

Policy Scope

This Privacy Policy applies to all individuals placing orders with Swiss Cottage Flowers for delivery or collection in Swiss Cottage and the surrounding districts. By placing an order, you acknowledge that you have read and understood this policy.

Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in law or business practices. The latest version will always be available to customers using our services. We encourage you to review this policy periodically.

Contact Us

If you have any questions about how we handle your personal data or about your rights under this policy, please contact us in writing or by visiting our shop. Our team will be happy to assist you.